Everything is Negotiable

For some reason people are scared to negotiate and they are doing their business an injustice.  Everything you can think about is negotiable; whether it be real estate, supplies, inventory…  I’ve saved such an incredible amount of money by negotiating, you probably wouldn’t believe me. I don’t go to Walmart and try to negotiate a...

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WIIFM it’s not a Radio Station

It stands for, “What’s in it for me?” Any time you create a lead capture page, try to generate leads or even on a sales page you should always ask yourself the question, “What’s in it for them?”  No one wants to give out their personal information whether it be as simple as an email address or as complex as a social security...

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The Smartest Leecher Using Other Peoples Work for Your Profit

In the real estate business it’s called OPM (other peoples money), in the online world it’s called leeching.  What I’m about to tell you is about leveraging other peoples work and getting that important link back to you. An easy way of doing this is going to free template or theme sites and downloading as many themes as you can get your hands...

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Can I Use this Image?

When creating a site a lot of times you need images or pictures that you didn’t personally take.  The hard way is to go out and actually take those pictures.  The easy way is finding someone or someplace that has the image you want and using it. Before you go out to google images and start snatching pictures, remember images are protected under copyright...

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2009 The Year of the Private Label / White Label Explosion

In the internet marketing world it’s called private label and in the retail world it’s called white label.  Basically these are products created by one company and renamed or rebranded by another company.  It looks like 2009 is going to be a bigger year for this.  90% of my work over the years has been “private label” meaning people...

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